Editorials, Events, Fashion, Favorites

424 FIFTH Launch at the Hudson’s Bay

The outfits showcased at the Spring/Summer '14 Preview.

The outfits showcased at the Spring/Summer ’14 Preview.

Last week Lord & Taylor launched the new line 424 FIFTH at the downtown Vancouver location of the Hudson’s Bay.  Chief Creative Officer Marie Holman-Rao explained the name behind 424 FIFTH came from Lord & Taylor’s head office address in New York, how original is that?

The line captivated my imagination, there’s an outfit for every occasion, really.
424 FIFTH was on point from original prints and colours to specific garment design structure.

Breaking it down, the colours and prints reminded me of the 90’s with bright neons and summer-inspired graphics on pieces such as jackets, skirts and accessories with oceanic scenery.

While the scenic print was very popular among the crowd, the piece that stuck out most was the top with mixed prints of leopard and stripes (seen below with the blue Birdcage skirt, which was my favourite look showcased).

(Left) Western Editor of FASHION MAGAZINE Joy Pecknold & 424 FIFTH's Chief Creative Officer Marie Holman-Rao discussing details about my favourite look of the evening.  The Birdcage Skirt is a staple piece for Spring/Summer '14.

(Left) Western Editor of FASHION MAGAZINE Joy Pecknold & 424 FIFTH’s Chief Creative Officer Marie Holman-Rao discussing details about my favourite look of the evening. The Birdcage Skirt is a staple piece for Spring/Summer ’14.

4241photo 1photo 4

Another 90’s trend that is making a comeback this season, surprisingly, is matching bottoms with top prints.  Personally, I prefer mixing prints for an edgier look, but I am going to experiment with this trend and see how I like it.
With energizing neon colours, there were many neutral pieces also if you’re looking to tone down the brightness.

The garment design was impressive, the talent behind the brand is visible with unique details.  As mentioned, the Birdcage skirt was my favourite piece of the preview, it’s high fashion, mature and ready to wear on Vancouver’s runway everyday;  dress it up for the office or style it for the weekend.

While colour and prints are always fun to play with, the design and cut of the garment has higher value with how it compliments your body with fit.  ‘Popularity’ among colours and prints are always changing with seasons (and most of the time while the season runs it’s course), however, a flattering piece is timeless.

Sharday, myself & Leonie doing what bloggers do.

Sharday, myself & Leonie doing what bloggers do.

(Left to Right)  Jigme of Mine & Yours co., Leonie Markhorst of The Signature Bow, Moi, Courtney of Mine & Yours co., Sharday Orbach of Shardette Blog.

In all, big fan of the 90’s comeback- welcoming a very exciting Spring and Summer, and in an affordable price range.  For more pictures and details of 424 FIFTH’s launch tour, follow on instagram and twitter with #LetStyleReign.

Finishing the night with an Oscar Picture!  Obviously necessary…

Finishing the night with an Oscar Picture!  Obviously necessary…

MMXO

Standard
Favorites, Lifestyle, Products

Summer Favourites: Photo Diary

This weekend my best-friend, Jessica and I, had the ultimate Summer day;  Woke up at sunrise and was Tofino bound with coffees in hand to surf the waves!  My absolute favourite thing to do in the warm sunshine is hit the beach to go surfing and lounge in the sand.  The ultimate escape.  The only outfit to rock is a bikini or Roxy Wetsuit, the only beauty product to be worn is sunscreen and accessorized with a surfboard.  Here’s a few of my favourite shots!

Be sure to follow more photos on Instagram @msmichellemorton and Twitter @MichelleEMorton

tofino2

tofino1

Tofino3

This picture sums up my weekend beach attire: L*Space Bikini Fringe Top, Social Experiment Salt Water Series Necklace and American Eagle High Waisted Denim Shorts… and sprinkled with Tofino sand.

tofino4Currently obsessing over these go-to products, I never leave the house without them;  Effortless beauty products and accessories.

1.  Talula Straw Fedora Hat
2.  Toms Sunglasses
3.  Essie Nail Polish (Chinchilly)
4.  Burt’s Bees Lip Shimmer (Champagne)
5.  Benefit BADgal Waterproof Mascara
6.  Hawaiian Tropic Tanning Oil

These products are always great to have with you, especially when you’re in a hurry for another Summer adventure!

MMXO

Standard
Beauty, Current Obsession, Events, Favorites, Products

My Favourite Hair Products

Fashion is my forté, with that said I find styling my hair can be quite challenging.  Since attending the re-release of John Freida & Luxurious Volume Event with Christie Lohr of Style Nine to Five at the Shangri-La Xi Shi Lounge, I have been hooked to my new products!  I love the natural look of hair, not “texas hair,” that most women complain about, and these products truly deliver.  Opposite to what I thought, you don’t need very much, giving much life from these bottles, I use them practically every time I style my hair and each time I am happy with the results, which is fuller voluminous hair.

I have been using the expert tips given by John Freida’s Canadian Creative Consultant himself, Alain Larivée, and you don’t need to be a hairstylist to achieve what you want from your hair.  I have been using the entire line starting with the Shampoo and Conditioner to the final touches of the Luxurious Volume All-Day Hold Hairspray, and I notice a significant difference with my tresses.  This line is one of my favourites, comparing to many brands starting from inexpensive drug store brands to high end salons.  I now consider the Blow-Out Spray my secret weapon (don’t tell anyone!).

Photo Courtesy of Citizen Optimum PR

Photo Courtesy of Citizen Optimum PR

John Freida Canadian Creative Consultant Alain Larivée.  Photo Courtesy of Citizen Optimum PR/ Ellen Ho Photography

John Freida Canadian Creative Consultant Alain Larivée. Photo Courtesy of Citizen Optimum PR/ Ellen Ho Photography

John Freida Canadian Creative Consultant Alain Larivée. Photo Courtesy of Citizen Optimum PR/ Ellen Ho Photography

John Freida Canadian Creative Consultant Alain Larivée. Photo Courtesy of Citizen Optimum PR/ Ellen Ho Photography

I highly recommend you try it, here are some expert tips from Larivée that I now use to help achieve visibly naturally fuller hair:

(1) Thoroughly spray your hair close to the roots, blow dry hair lifting away from your roots using the beak of your hair dryer and a large barrel brush to curl with. Once you reach the end of your locks, hold the heat for a moment and then twist hair to let it fall.

(2) When you would like to curl your hair, he suggests hot rollers (remember those? they’re back!), take big sections of hair and smaller rollers, curling them not too close to the roots and then leave them in until they cool down. Once you take your curlers out, tilt your head back and run your fingers through to loosen curls up.

(3) Using your hairspray, hold the bottle an arm length away from your head and lift a few sections of hair up at a time for a light mist and let it fall.

Just a few easy tweaks doesn’t make desirable hair seem so far away! And for those days you don’t have time to wash your hair, all you need to do is spray some water onto your hair to reactivate the ingredients and repeat as desired.

MMXO

Standard